At Aaj Bites, your privacy matters as much as your meal. This policy explains what personal information we collect, why we collect it, who we share it with, and the rights you hold over it. We've kept it plain and short - no legal maze.
Who We Are
Aaj Bites Food Private Limited operates the Aaj Bites website, mobile application, and food ordering services. We are the data controller responsible for your personal information collected through these platforms.
For any privacy-related queries, contact our Grievance Officer at aajbites@gmail.com.
What We Collect
Identity
Name, email address, phone number, profile photo
Delivery
Saved addresses, GPS location (when you permit)
Order & Payment
Order history, payment status, transaction IDs (no card data stored)
Preferences
Dietary preferences, saved favourites, loyalty points
Communications
Reviews, contact form messages, support conversations
Device & Usage
IP address, browser type, app version, pages visited, click behaviour
We collect only what is necessary to provide and improve our services. We do not store card numbers, CVV, or net banking credentials, all payment data is handled by Cashfree Payments.
How We Use It
Process Orders
Confirm, prepare, and deliver your orders.
Account Management
Register, authenticate, and manage your account.
Notifications
Order updates, delivery status, OTP messages
Offers & Loyalty
Personalised deals, coupon eligibility, loyalty points
Customer Support
Resolve complaints, refunds, and queries.
Legal & Safety
Fraud prevention, regulatory compliance, dispute resolution
We will only send you marketing communications (offers, newsletters) if you have opted in. You can unsubscribe at any time.
Who We Share With
We do not sell your personal data. We share it only with trusted service partners who help us operate our services:
We may also disclose data to law enforcement or government authorities when required by applicable Indian law.
Cookies
We use cookies and similar technologies to keep you signed in, remember your cart, understand how you use the platform, and show relevant offers.
Essential
Login session, cart state cannot be disabled
Analytics
Pages visited, time on site (Google Analytics)
Preferences
Language, dietary filters, display settings
Marketing
Retargeting ads only if you consent.
You can manage non-essential cookies through your browser settings at any time. Disabling essential cookies may affect platform functionality.
Your Rights
Under India's Digital Personal Data Protection Act, 2023, you have the following rights over your personal data:
- Access your data
- Correct inaccuracies
- Delete your account
- Withdraw consent
- Raise a grievance
- Data portability
To exercise any of these rights, email aajbites@gmail.com. We will respond within 30 days. For account deletion, you can also use the "Delete My Account" option in your profile settings.
Grievance escalation: If your concern is unresolved, you may contact the Data Protection Board of India once it becomes operational under the DPDPA, 2023.
How Long Do We Keep It?
Account Data
Until you delete your account, then 30 days before purge
Order Records
7 years (GST & tax compliance)
Payment Logs
7 years (RBI and financial regulations)
Usage & Analytics
13 months (anonymised after 90 days)
When retention periods expire, data is securely deleted or anonymised so it can no longer identify you.
Security
We use industry-standard safeguards, including HTTPS encryption in transit, hashed passwords (bcrypt), encrypted storage for sensitive fields, and access controls that limit who can view personal data internally.
No system is 100% secure. If we ever detect a data breach that affects you, we will notify you promptly in accordance with applicable law.
Children's Privacy
Our services are intended for users aged 18 and above. We do not knowingly collect personal data from anyone under 18 without verifiable parental consent. If we become aware that a child's data has been collected without consent, we will delete it promptly.
Contact & Grievances
For any privacy concerns, data requests, or grievances under the Information Technology Act, 2000, or DPDPA, 2023, please reach out to our Grievance Officer:
Grievance Officer — Aaj Bites
1501, GHP Vaishakh, P.K. Road, Mulund West, Mumbai 400080
Email: aajbites@gmail.com
Phone: +91 9372866899
Response time: Within 30 days of receipt